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Products
Marine: Dealer-Owned Warranty Company
What is It?
A Dealer-Owned Warranty Company (DOWC) lets marine dealerships create and control their own warranty business, turning what used to be third-party profits into their long-term revenue stream.
How It Works
- You form a Corporation that acts as the warranty provider.
- You sell service contracts under your brand.
- Instead of handing profits to a third-party insurer, you hold the money, manage claims, and earn investment income on the reserves.
- You get major tax benefits, including deferred income and deductions that can offset your dealership’s taxable income.
Why Would I want to Offer One
- More profit stays in your dealership.
- Tax advantages create wealth-building opportunities.
- Cash flow improves, funding growth, inventory, and investments.
- You control the customer experience with private-labelled warranties.
- It makes your F&I department a powerhouse profit center.
Marine Reinsurance Solutions
What is It?
Reinsurance is a powerful tool that allows marine dealerships to retain the profits from F&I (Finance & Insurance) products, like Extended Service Contracts, GAP Coverage, and Prepaid Maintenance, instead of handing those profits to a third-party provider. Nearly every product sold in your Finance Department can be reinsured.
When you sell a service contract through a provider like BlueWave Marine Warranty, you’re essentially paying them and giving up control and profit. With reinsurance, you create a company you own that receives those premiums. After claims are paid, any remaining funds stay with you as profit.
How It Works
- You Set Up a Reinsurance Company: We help you create a separate legal entity that you own.
- You Sell F&I Products: Every time your Finance Department sells a service contract, the premium goes to your reinsurance company.
- You Pay Claims: Claims are paid from this account, and you control the approval process.
- You Keep the Profits: Whatever funds remain after claims become your earnings.
Turnkey Support
We provide a full-service solution—no prior reinsurance experience needed. Our team handles setup, compliance, training, and ongoing support.
Why Would I want to Offer One
- Boost Profit Margins: Unlock a six-figure profit stream that used to go to third parties.
- Control & Flexibility: Decide how claims are handled and how your funds are used.
- Improve Customer Experience: Faster claims, better service, and a consistent brand message.
- Enhance Dealership Stability: Access capital when needed, even in downturns.
- Join the Leaders: Over 2,000 dealerships nationwide already use reinsurance and report improved operations and financial health.
Marine Guaranteed Asset Protection (GAP)
What is It?
Guaranteed Asset Protection (GAP) for marine purchases is a type of insurance that covers the “gap” between what a customer’s boat is worth (insurance payout) and what they still owe on the loan if the boat is totalled, stolen, or lost.
How It Works
If a financed boat is lost and the insurance payout is less than the loan balance (due to depreciation), GAP pays the difference, including the deductible.
Example:
- Loan: $85,000
- Insurance Payout: $70,000
- Deductible: $1,000
- GAP covers: $15,000 (difference) + $1,000 (deductible) = $16,000
Why Would I want to Offer One
Offering GAP helps your dealership by:
– Generating $300–$500 extra per boat sale
– Giving customers financial peace of mind
– Enhancing your F&I offerings and dealership reputation
– Reducing the chance of customers defaulting due to a loss
Marine Tire & Wheel Road Hazard Coverage:
What is It?
Tire & Wheel Road Hazard Coverage is an essential protective service for marine dealerships to offer. This coverage is designed to repair or replace the tires and wheels on boats and personal watercraft trailers that are damaged due to road hazards. These hazards typically include unexpected and irregular conditions like potholes, sharp objects, and debris found on public roadways.
How It Works
This coverage steps in when unexpected road conditions cause damage. Unlike typical plans, our coverage extends beyond just the trailer—it also includes the tow vehicle. For example, if a customer is towing a dual-axle boat trailer with a vehicle that has four tires, all tires and wheels are covered under one policy, with terms available up to 8 years.
Why Would I want to Offer One
This is a high-value, low-cost product that appeals directly to the needs of your marine customers. Tire and wheel damage is common during transit, and this coverage ranks just behind extended service contracts in terms of customer appreciation.
Benefits to Your Dealership:
- Boost Customer Loyalty: Offering smart protection keeps customers coming back for service and support.
- Increase Profitability: Generate additional revenue through enrollments, with options to integrate into reinsurance or DOWC structures.
- Appeal to More Customers: Ideal for a wide range of marine craft, including jet skis, bass boats, pontoons, and yachts.
Marine Trailer Tire Seal Protection
What is It?
Marine Tire Seal Protection offers a groundbreaking solution specifically designed for watercraft trailers. This innovative product involves a patented liquid sealant that is injected directly into the tubeless tires of boat trailers, effectively guarding against punctures and leaks up to 5/8th of an inch in diameter.
How It Works
Why Would I want to Offer One
For dealerships, this is a win-win:
- Boost revenue with each protection plan sold
- Increase customer satisfaction with added peace of mind
- Stand out as a dealership that goes beyond the basics, offering real, road-ready solutions for boaters
For customers, it’s all about confidence and convenience:
- No more tire worries on the way to the lake or marina
- Long-term protection (1–8 year coverage options)
Great for all trailer types — jet skis, pontoons, bass boats, and more
Marine RecovR GPS
What is It?
RecovR GPS is a wireless GPS tracking and lot management system designed specifically for marine dealerships. It helps track boats and personal watercraft in real-time, improves inventory control, enhances theft prevention, and creates a new revenue stream through the dealership’s F&I department.
How It Works
- Fast Setup: Installs in just one minute with no wiring required.
- Real-Time Tracking: View all vessels on a digital map via an easy-to-use platform.
- Theft Recovery Mode: Uses GPS, cellular, Wi-Fi, and Bluetooth to track stolen boats.
- Long Battery Life: Each device lasts up to 5 years.
- Customer App: Buyers can track their new boats through the RecovR mobile app.
Multi-Use Capabilities: Useful for lot, rental, service, and employee fleet management.
Why Would I want to Offer One
- Boost Security: Protects your lot and customers’ investments, possibly lowering insurance costs.
- Increase Efficiency: Makes inventory and service tracking faster and easier.
- New Revenue Stream: Add-on sale in F&I, with no upfront cost to the dealership.
- Enhance Customer Satisfaction: Offer high-value tech with real-world benefits.
- Reinsurance Option: Eligible for reinsurance, including a $5,000 theft benefit.
Proven Success: Already trusted by large, multi-location dealerships.
Marine Paint & Fabric Protection
What is It?
Our Paint & Fabric Protection is a professional-grade, eco-friendly chemical treatment applied to both the exterior and interior of boats. Externally, it guards against environmental hazards like bird droppings, hard water spots, sun damage, and acid rain. Internally, it protects against spills, stains, rips, tears, punctures, and burns, including damage from common boating mishaps involving fishing equipment or water sports gear.
How It Works
Why Would I want to Offer One
For dealerships, it’s a win-win:
- Extra Revenue Stream: Once sold, it can’t be canceled—giving you guaranteed profit.
- Low Cost, High Value: Affordable to offer, yet valuable to the buyer.
- Simple Add-On: No special equipment or training needed to apply.
For customers, it’s peace of mind:
- Protects their investment
- Improves resale value
- Enhances overall boating experience
Marine Extended Service Contract
What is It?
Marine Extended Service Contracts (ESCs) are long-term protection plans for boats that cover unexpected repair costs after the manufacturer’s warranty ends. They offer peace of mind to boat owners by ensuring coverage for engines, accessories, trailers, and more, tailored to various types of boats—from jet skis to luxury yachts.
How It Works
Marine ESCs are sold at the time of boat purchase (new or used) and offer:
- Flexible coverage terms (up to 10 years for new boats, 5 years for pre-owned)
- Nationwide repair services through authorized facilities
- Customizable protection plans for engines, accessories, and trailers
- Transferability, adding resale value
These contracts can also be integrated into Reinsurance or Dealer-Owned Warranty Company (DOWC) programs, giving dealerships more control and profit potential.
Why Would I want to Offer One
- Generates additional revenue with each sale
- Boosts customer satisfaction and retention
- Enhances the perceived value of your inventory
- Encourages repeat business and referrals
- Offers long-term profitability through DOWC or Reinsurance participation
For Your Customers:
- Offers peace of mind with long-term protection
- Ensures expert service across the country
- Reduces out-of-pocket expenses on repairs
- Increases the resale value of their boats
Marine Accelerated Payment Program
What is It?
The Accelerated Payment Program is a boat financing option that converts monthly loan payments into bi-weekly installments, allowing customers to pay off their loans faster and save on interest over time.
How It Works
This program transforms traditional monthly payments into bi-weekly installments. By making payments more frequently, the principal balance is reduced quicker, which decreases the total interest paid over the term of the loan. This not only helps customers own their boats sooner but also reduces the financial burden associated with long-term financing.
Why Would I want to Offer One
Offering this program at your marine dealership benefits you by:
- Increasing customer satisfaction and loyalty through smarter, easier payment options
- Generating commission income from each enrollment
- Giving your dealership a competitive edge with a unique and helpful financial product.
Marine Prepaid Maintenance
What is It?
Prepaid Maintenance Plans (PPM) allow boat owners to pay upfront for a set of routine maintenance services. These plans cover essential services like engine checks, hull cleaning, system flushes, and winterization, designed to keep boats in peak condition throughout the year.
How It Works
Customers purchase a maintenance plan at the time of buying their boat (or later), either as a lump sum or rolled into financing. The dealership then provides scheduled maintenance services at no additional cost during the plan’s term. Plans are customizable based on boat type and usage.
Why Would I want to Offer One
- Loyalty & Retention: Customers return regularly for service, creating ongoing relationships.
- Revenue Boost: Increases service lane traffic and opportunities for upsells.
- Value-Added Sales: Helps close more boat deals by offering simplified ownership and better resale value.
Differentiation: Sets your dealership apart with professional, worry-free maintenance programs.
Marine Customizable Roadside Assistance Program
What is It?
Customizable Roadside Assistance Programs for Marine Dealerships
A branded, dealership-specific service package offering boaters emergency help and peace of mind while on the water. Includes towing, jump-starts, fuel delivery, hotline support, and more—custom-fit to your dealership and customer base.
How It Works
- Choose Your Services: Select from towing, fuel delivery, technical support, emergency coordination, and more.
- Brand It Your Way: Align it with your dealership’s identity and customer expectations.
- Offer Memberships: Sell or include as part of new boat purchases or service plans.
- Ongoing Support: Customers receive 24/7 access to assistance whenever they’re on the water.
Why Would I want to Offer One
- Win More Customers: Stand out with a value-added service others don’t offer.
- Keep Them Coming Back: Boost loyalty by showing you care even after the sale.
- Grow Revenue: Tiered plans and memberships create new income streams.
Strengthen Your Brand: Become known as the go-to, customer-first marine dealership.
Marine White Label Credit Repair
What is It?
White Label Credit Repair Software is a customizable platform that marine dealerships can brand as their own. It helps customers fix their credit to qualify for better boat financing options. Think of it as a dealership-branded tool that guides customers through the credit repair process, without the dealership having to build or manage the system itself.
How It Works
- A customer interested in buying a boat but facing credit issues gets signed up by the dealership for credit repair services.
- The dealership uses the software (with their branding) to manage the process—everything from credit report analysis to disputing errors and tracking progress.
- The customer works through a guided process (via the software), often with automated tools and a dedicated portal.
- As their credit improves, they can return to the dealership and get approved for financing on better terms.
Why Would I want to Offer One
- Close More Deals: Help customers get financing who otherwise couldn’t—turn “not now” into “let’s buy next month.”
- New Revenue Stream: Earn recurring commissions from customer sign-ups and subscriptions.
- Stronger Customer Loyalty: Build trust by offering real, tangible help—even if they don’t buy a boat today.
Stand Out From Competitors: Offer a unique service that shows you care about customers’ full financial journey, not just the sale.
Marine Email Marketing Campaign
What is It?
Reinsured Email Marketing Campaigns combine targeted email marketing with reinsurance strategies. This means your dealership can offer attractive incentives to customers (like discounts or upgrades), while recapturing some of the cost through a reinsurance program, turning a marketing expense into a revenue opportunity.
How It Works
- Select a Target Audience – Focus on high-impact groups like lapsed customers or recent buyers.
- Create Personalized Offers – Design compelling incentives (e.g., service discounts or loyalty vouchers).
- Set Reimbursement Levels – Determine how much the dealership is reimbursed via the reinsurance program.
- Launch and Track – Send the campaign and use reinsurance reporting tools to measure ROI and customer engagement.
- Profit & Repeat – Capture reinsurance profits while boosting repeat visits and customer loyalty.
Why Would I want to Offer One
- Unlock New Revenue Streams – Your dealership earns back money on incentives offered, turning costs into profits.
- Drive Customer Retention – Email campaigns keep your dealership top-of-mind and encourage repeat business.
- Make Smarter Decisions – Use performance data from campaigns to refine strategies over time.
- Stand Out from Competitors – Offer unique, value-driven deals backed by a financial structure that benefits your business long-term.
Marine Virtual/Outsourced F&I
What is It?
Virtual/Outsourced F&I is a service where a third-party team of professionals handles the financing and insurance part of boat sales for a dealership. Instead of having in-house staff for F&I, dealerships use remote experts who manage it all virtually.
How It Works
These virtual F&I teams connect with your customers online or over the phone. They guide buyers through financing options, upsell products like warranties, and handle all necessary paperwork and compliance—just like an in-house F&I manager would, but remotely. They use dealership software and modern tech to integrate seamlessly into your sales process.
Why Would I want to Offer One
- Expertise without the expense: Get access to seasoned F&I pros without hiring full-time staff.
- Boost profits: Professionals can increase per-sale revenue through finance products and upsells.
- Stay compliant: Experts ensure all deals meet finance and insurance regulations.
- Focus on what you do best: Let your team sell boats while F&I experts handle the rest.
Scale easily: It grows with your business—no need to expand your staff during busy seasons.
Marine Insurance Brokerage Partnerships
What is It?
An Insurance Brokerage Partnership is a collaboration between your marine dealership and a specialized insurance broker. This allows you to offer insurance products directly at the point of sale, right when a customer is buying a boat.
How It Works
- When a customer buys a boat, they can also secure insurance coverage on the spot, with help from a partnered brokerage.
- The dealership handles the referral or initial policy process, while the broker handles the paperwork, pricing, and support.
- Your dealership earns commissions on every policy sold, creating a new income stream.
Why Would I want to Offer One
- Increase Profits: Commissions from policies = extra revenue.
- Improve Customer Satisfaction: One-stop shopping is convenient and builds trust.
- Build Loyalty: Customers are more likely to return (and refer others) when you offer complete solutions.
- Stay Competitive: Other dealerships may already offer bundled services—this helps you keep up or stand out.
Upsell Opportunity: Package boats, financing, and insurance together for smoother, higher-value deals.